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Tagged // healthcare

Household products key to innovation successes in BOP

Designing and selling products for consumers at the bottom of the pyramid has many challenges. Besides the severe affordability constraints, innovations need to be appropriate for the target markets. Basing solutions and technologies around household items can be one method for addressing these barriers. Using household items addresses some of the most difficult financial barriers […]

Decreasing child mortality with design : The Information Blanket

Wanting to do something good and reduce the high child mortality rates in Uganda and throughout the world, advertising and design agency Beattie McGuinness Bungay New York (MBM NY) conceived a blanket that is designed to provide safety and warmth to the baby and crucial information on how to nurse a baby the first months […]

Eco blanket with crucial health information.

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